Key Lime Interactive (June 2023-Present)
As a UX Researcher, I embark on an insightful journey with clients, collaborating closely with their design, research, and product teams. My mission? To unearth insights that actively shape and elevate product decisions.
During my time at KLI, I've masterfully navigated client projects, employing an array of remote and in-person research methods. My peers and clients often appreciate my meticulous eye for detail and my distinctly partner-driven, collaborative spirit. I wield a diverse toolkit of quantitative, qualitative, and mixed-method methodologies, consistently guiding clients to user-driven insights that ignite impactful product development. Whether charting a course as a solo researcher or leading a dynamic research team, I seamlessly integrate with cross-functional client teams, including designers, product managers, and engineers, to ensure every discovery propels progress.
“Brein demonstrates a high degree of self-discipline and motivation with work. She is a "go-getter." It is evident to others at KLI that she is an inspired UXer who believes in the impact of her research activities, both directly in the project at hand and indirectly in the world at large. She brings enthusiasm, vision, and creative thinking to all of her tasks.”
-Melody Paine (KLI Manager)
Primary Methods Used
IDIs
The majority of remote studies that I’ve led have been formatted as 1:1 interviews in which I design a study protocol, engage in recruitment (eg. UserInterviews), and complete fielding and analysis to produce insights for the client team. These IDIs sometimes include quantitative data using Likert scales which is used to bolster the qualitative findings.
Survey Design
I have experience designing surveys using tools like SurveyMonkey and Qualtrics to produce quick, mixed-method data from larger pools of respondents than can often be reached from other methods like IDIs.
Usability & Concept Testing
The two go hand-in-hand but I understand the importance of understanding the research objectives and setting up studies to reach the goals of the product team. My usability studies involve a variety of task-based objectives while my concept testing usually involves lower-stake preference testing and/or user perceptions.
Small & Large Pool Sampling
Depending on the goals and timeline of my client I’m able to accurately advocate for the extent of outreach needed to reach the main objectives and suggest methods accordingly to reach audiences in the best way possible.
Relevant Skills
Qualitative, Quantitative, Mixed-Method Research
Usability & Concept Testing
Data Analysis and Visualization
User Persona Development
Information Architecture
Interaction Design Tools (e.g., Figma)
User Journey Mapping
Survey Design (e.g., SurveyMonkey, Qualtrics)
Stakeholder Collaboration
UX Recruitment Tools (e.g., User Testing, User Interviews, Respondent)
Data Analysis Tools (e.g., Google Sheets, Excel)
User Intercept (In-Person)
The most recent tool in my tool belt, I’ve conducted in-person intercept studies in which I traveled to sites to intercept participants as they engaged with a product in the real world and was able to glean in-the-moment contextual perceptions that impact user engagement.
Unmoderated IDIs
Using tools like UserTesting I’ve designed and analyzed numerous unmoderated studies that get my clients quick answers to simple questions and set the course for immediate action and development.
Campus Outreach: Mentorship Project
Upon starting with KLI, I led an initiative dubbed Campus Outreach which gave members of our team the opportunity to mentor young UXers by sponsoring semester-long projects for the Purdue University UX Program.
Through this initiative, I have been able to engage with emerging UXers to offer expertise in the realm of design, research, strategy, and storytelling. This incredibly rewarding opportunity was a passion project of mine as I believe it is an honor to be able to uplift young professionals and give them access to real-world problems and experience.